Video and content for Coquitlam businesses, filmed from the work you already do

Why real footage beats a nicer logo

A homeowner choosing between three quotes cannot judge your workmanship from a logo or a slogan. They can judge it from forty seconds of your painter cutting a clean line along a ceiling, or your landscaper explaining why the base layer under pavers matters. That is the whole case for video: it shows the thing people are worried about before they let you into their home or business.

Stock clips do the opposite. Viewers spot them quickly, and a site full of smiling models in spotless kitchens says nothing about who will actually turn up. We would rather show a slightly muddy driveway in Ranch Park and a real person explaining what went wrong with the old one.

What we make

Everything comes out of the same planned shoot, so one morning on site feeds several channels.

• Short-form video: vertical clips of 15 to 60 seconds for Instagram, Facebook, YouTube Shorts and your Google profile.
• Project and before-and-after video: one finished job, told from first problem to final walkthrough, usually two to four minutes.
• Photo libraries: a labelled set of real photos of your people, vehicles, premises and completed work.
• Service pages and articles: website copy written from what was filmed, so the words and pictures describe the same job.

The services overview explains how to choose between them if your budget only stretches to one to start with.

A worked example: what one shoot day can produce

Here is the arithmetic we walk owners through on a first call. The numbers are illustrative, not a promise.

Say a Coquitlam renovation company films one bathroom job across two visits: demolition day and handover day. From that footage a realistic edit list looks like this:

Posted at two clips a week, that is roughly six weeks of material from a single job. If your average bathroom is worth $18,000 and the content helps you win one extra job a quarter, the maths is easy to check against what you pay. If it does not, you will see that too, because we report which pages and clips lead to calls and texts.

Consent comes before the camera

Filming people and homes is the part most small businesses get wrong. In BC, private organizations collect personal information, which can include a recognisable face or a customer's home, under the Personal Information Protection Act. The Act generally expects you to say why you are collecting it and to get consent first.

Our approach is simple and conservative. We plan shots that avoid faces, house numbers and licence plates unless someone has signed off. We bring written release templates for customers and staff, and we note who agreed to what. Our guide to photo and video consent in BC covers the basics in more detail. It is practical guidance, not legal advice, and a lawyer should review your own release wording.

Filming on public property is different again. The City runs a Film Office that handles permit questions, and we check with it before planning any shoot in a park or on a city street.

Built around Coquitlam

Coquitlam had 148,625 residents at the 2021 Census, and the city looks very different block to block. Tower suites near Lafarge Lake, older family homes in Austin Heights and new detached streets on Burke Mountain each need different shots and different stories. Our areas page goes district by district.

Who is behind it

Coquitlam.Media is part of the Sedighi.ca and SAZ.ca group, a Canadian company headquartered in Vancouver, BC. Ali Sedighi, MBA, leads the brand; his digital marketing career runs back to 2007, and he has built 150+ live HVAC websites. Our published case studies are results from our HVAC work, including HeatLand, which grew to 850+ SEO articles. Read more about how we work, see plans and pricing, or browse the FAQ.

We are a content and marketing service, not a contractor. To talk about your first shoot, contact us by call, text or email.